Wednesday, August 25, 2010

Kajabi Updates

Here's an email from the Kajabi Development Team:

Kajabi Development Update

Hi, it’s Andy Jenkins, Travis Rosser, and Kenny Rueter from Kajabi with another Development update for you.

Beta Launch #2 Complete

In late March, Frank Kern and Trey Smith executed and delivered their product “List Control” using the Kajabi platform. While Kajabi remains in early beta stages, the launch was a stunning success and provided tremendous feedback continuing to develop the platform.

Given Frank and Trey’s immense popularity, and the compressed, short launch time-line, the traffic to the Kajabi Powered Launch Media was extreme – in some cases, double the magnitude of the longer duration Video Boss Launch.

The result was page load times remaining under 2 seconds even while experiencing over 4,400 concurrent visitors. See Screen Shot from the real-time analytics package ChartBeat:

The List Control Launch also allowed us an opportunity to integrate Kajabi with another eCommerce Platform, namely InfusionSoft. The integration was completely successful.

List Control is in the final stages of customer delivery, and to date, Frank and Trey report a high-degree of satisfaction both from their Administrative efforts and their customer’s usability of the platform.


New Features

“Klub”

Last week, we rolled out a new, very powerful social interaction and community feature into both the Video Boss and List Control Portal tentatively called “Klub”. “Klub” features enables users to track all of their interactions with a program from their personalized Dashboard – conveniently gathering their questions, comments, and responses to their activity in one section.

“Klub” also introduces the concept of User Groups, allowing for the creation of specific topical discussions (That exist outside of the tutorial-specific coaching) on a more personalized level. Users are already engaging in Joint Ventures, sub-contracting projects to one another, and discussing new ideas and concepts in the technical and design areas of the “Klub”.

Further development of “Klub” will introduce content consumption tracking, individual “My Notes” creation, as well as Private Messaging between members.

“Kreator”

Kajabi’s drag-and-drop Theme & Template Publishing Engine are currently in heavy development, allowing users simple, intuitive web-page creation for online content distribution. “Kreator” will be robust and deep enough to allow many users to replace their current blogging platform with an all in once content delivery and management solution within Kajabi.

“Krunch”

We are in the initial stages of deploying a Cloud-Based Media Encoding Engine, which enables various flavors of Audio and Video Media Encoding to take place inside the interface of Kajabi.


New Technology

“Kompute”

We have successfully migrated Kajabi’s core database to a new, significantly larger enterprise level of service, in anticipation of the next private beta stage, which is scheduled tentatively for late May.

The Road Ahead

Starting in today, April 29th, we will be deploying Kajabi for another Product Launch from another TOP Internet Marketer, John Reese. Again, we’ll publish the results of that test to you once we’ve done a systems debrief.

You can see Kajabi in action at John’s site: The $2 Per Hour Power Formula (sp) (http://www.outsourceforce.com)


In future revisions of Kajabi, we anticipate the following additional features:

“Kommunicator” – a fully featured Email Marketing Service.
“Kart” – adds ecommerce functionality directly in Kajabi.

Time line:

Progress is steady, if not rapid. Key Metrics and Milestones are getting checked off regularly, and we have added additional human capital resources to the development team.

We have an important milestone schedule for late May – a private beta with Customers of Andy Jenkins who purchased List Control via his affiliate link. We will begin messaging those beta-testers in approximately 3 weeks to prepare them for the Structured Beta-Test.

As new launches are executed and additional milestones are met, we’ll update you on our progress.

All the Best,

Kenny Rueter, Travis Rosser, and Andy Jenkins.

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